The latest top model to join Rag & Bone’s all-star list of DIY campaign girls (a group that includes Miranda Kerr, Carolyn Murphy, and Karolina Kurkova): Liu Wen. For the project, which originally began for Spring ‘11 Rag & Bone/JEAN, they handed the supes a digital camera and some of its threads and let them photograph the campaign to their liking. For the newest round (which will later include Jourdan Dunn), Liu shot in Manhattan and Coney Island. “I loved all of the single pieces in the DIY shoot. The jeans and T-shirts I already wear on a regular basis, so it’s hard to choose one look,” she says. “You can mix and match depending on your own mood, whether you want your look of the day to be casual, cool, or even punk. My personal preference is adding a dash of the tomboy feeling.” Here, Style.com has the exclusive first look at the images.
—Kristin Studeman
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