Labels from to Norma Kamali to Forever 21 have been experimenting with 3-D techno magic to enhance their brands this year, like when Burberry put on a virtual spectacular of epic proportions in Beijing back in April). At the Spring shows, tastemakers like Balenciaga’s Nicolas Ghesquière and Marc Jacobs performed optical illusions of their own with iridescent cellophane looks that glinted with each step down the runway. Other designers, including Derek Lam, Olivier Theyskens, and Manish Arora, went for a more holographic effect. Lady Gaga (who else?) noticed. The pop supernova borrowed a dress from Arora’s Paco Rabanne debut for a performance at the MTV Europe Music Awards.
Here at Style.com, we remain divided about the wearability of these part sci-fi, part psychedelic pieces, but there’s no arguing that stylist and street-style favorite Katie Shillingford’s futuristic Christopher Kane top, spotted on the show circuit, was a hit.
CLICK FOR A SLIDESHOW and let us know if you plan on giving your wardrobe a holographic spin.
—Brittany Adams
Photo: Yannis Vlamos / GoRunway.com
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