style file: SOLD! LVMH Invests in J.W. Anderson

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SOLD! LVMH Invests in J.W. Anderson Sep 25th 2013, 18:30, by Katharine K. Zarrella You can’t say we didn’t warn you. Today, WWD reports that after scooping up Nicholas Kirkwood last week, LVMH has purchased a minority stake in up-and-coming British brand J.W. Anderson (designed by Jonathan Anderson). Oh, but that’s not all. Anderson, 29, has also signed on as the creative director of Loewe, stepping into the shoes of Stuart Vevers, who announced in June that he was leaving the Spanish house to replace Reed Krakoff at Coach. Sound like a lot for the emerging talent to take on? It is. But if Anderson has the guts to send boys in sheer lace jumpsuits and ruffled tube tops down the runway, we’re pretty sure he’s up for anything—particularly if that anything is injecting a youthful edge into Loewe’s classic look. —Katharine K. Zarrella Photos: Ami Sioux for Style.com/Print

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