style file: At Issa London, A Changing of the Guard

style file daily fashion, party, and model news

At Issa London, A Changing of the Guard May 23rd 2013, 16:14 London-based womenswear label Issa—the Kate Middleton favorite responsible for the Duchess’ famed sapphire engagement frock—announced today that its founder and creative director, Daniella Helayel, is stepping down. “The time has come for me to move on to focus on my art, travel, and other interests,” said Helayel in a press release. Sources say that Helayel, who launched Issa in 2004, had been unhappy in her role for some time.   Helayel will stay on to consult on the label’s Banana Republic collaboration through December 2013, but the brand reveals today that Central Saint Martins-trained designer Blue Farrier has been appointed as Issa’s new creative director. In addition to having worked under Phoebe Philo at Chloé for six years, Farrier has worked with such labels as Stella McCartney, Sandro, and Anya Hindmarch. Photo: Marcus Tondo/ InDigital/GoRunway

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